FIND MORE STUDENTS WITH FACEBOOK & GOOGLE ADS

DIGITAL ADVERTISING FOR KIDS CLASSES & CLUBS

Maybe you can relate. You need to increase the number of people coming to your classes in order to expand your business. But it’s hard enough juggling work, students, parents, ordering, admin, staff issues and everything else that goes into a successful class. The LAST THING you want to do is to learn another skill, never mind trying to keep up with the ever-changing rules of online advertising.

To make matters worse, when you do finally get stuck into running local ads, you’re just not getting the results you need anyway. Now you’re wasting time AND money.

The extra kids that you need to drive your classes forward are out there. Somewhere.

But you just can’t reach them.

There MUST be an easier way…

 

We’ll find those new students for you

 

We’ll take care of your local digital ad campaigns, on Facebook, Instagram, and Google, taking all the hassle of setting up, testing, optimising, and managing ads off your hands, leaving you to focus on what you do best. We’ll make sure your ads stay on-brand, on-message, compliant, and effective. This is what we do best, to help find the right kind of customers from within your local area.

No more trying to ‘beat the algorithm’. No more running ads in your spare time (do you even get spare time?). No more guesswork, trying to figure out Ads Manager in your sleep!

And no more lagging behind the others who seem to have the class numbers that you need.
  

Case Study 

We were approached by Jo, the owner of a very well-known performing arts class.

Prior to getting in touch, Jo had been using other ‘social media’ specialists and had another company carrying out some SEO work for her. But despite spending quite significant amounts of money each month, she was just not seeing the results that she needed. She had started an additional class on a new weekday that she needed to fill to make it viable, but also needed kids from within a certain age group to grow one of the weekend classes.

As Jo explains in her video testimonial on this page, we began the process by really understanding what she was looking for – who were the ideal customers, where were they, who were the competitors we were dealing with, what were the factors that parents were having to take into account, etc.

Armed with an understanding, we felt confident that we could really make a difference and grow class sizes significantly. To make life a little easier for Jo, we even put a ‘promise’ in place that we would deliver her a specific number of customers within the period of her campaign – this number would provide a good initial return on her overall investment, even before factoring in lifetime value, which would allow for a very significant return.

Here’s something you don’t see from a digital advertising company every day… we actually missed our own target by just two students! Although this still gave Jo a return of around 3-4x her investment (BEFORE factoring in lifetime value (LTV) of each student, which is huge!), we continued for a few days without further cost. And of course, we delivered the full number of students we promised within days, prompting Jo to send us the video testimonial that you see on this page.

Video Testimonial

 

“That whole side of the business was completely taken care of. The business suddenly had a buzz around it”

Former Principal – Stagecoach Performing Arts

Video Testimonial

Case Study 

We were approached by Jo, the owner of a very well-known performing arts class.

Prior to getting in touch, Jo had been using other ‘social media’ specialists and had another company carrying out some SEO work for her. But despite spending quite significant amounts of money each month, she was just not seeing the results that she needed. She had started an additional class on a new weekday that she needed to fill to make it viable, but also needed kids from within a certain age group to grow one of the weekend classes.

As Jo explains in her video testimonial on this page, we began the process by really understanding what she was looking for – who were the ideal customers, where were they, who were the competitors we were dealing with, what were the factors that parents were having to take into account, etc.

Armed with an understanding, we felt confident that we could really make a difference and grow class sizes significantly. To make life a little easier for Jo, we even put a ‘promise’ in place that we would deliver her a specific number of customers within the period of her campaign – this number would provide a good initial return on her overall investment, even before factoring in lifetime value, which would allow for a very significant return.

Here’s something you don’t see from a digital advertising company every day… we actually missed our own target by just two students! Although this still gave Jo a return of around 3-4x her investment (BEFORE factoring in lifetime value (LTV) of each student, which is huge!), we continued for a few days without further cost. And of course, we delivered the full number of students we promised within days, prompting Jo to send us the video testimonial that you see on this page.

What’s included and what does it cost?

The table below shows exactly what you’ll receive when we work together. Each package is designed to give you the very best outcome possible, making sure we attract your new students from Facebook, Instagram, and Google search.

'Search' Student Recruitment Campaign using Google Ads only

£ 195per month,
plus your Google Ads click budget (usually £100+ per month for classes)
  • Up to four different ad versions displayed across Facebook and Instagram, to help find the ad that’s working best for your business in your area
  • Guaranteed level of enquiries generated for your money – and if we don’t reach it, we’ll keep working for free until we do!
  • Google Ads set-up and management for the month, so even people searching on Google in your local area can find you
  • £100 of Google ad spend for FREE – we’re even covering £100 of click costs on Google!
  • All Facebook & Instagram enquiries converted into convenient emails and sent instantly to your inbox, making it super-easy for you to contact your potential new customer
  • Free, bespoke auto-responder sent to every enquirer, so they’ll get a rapid response even if they enquire while you’re busy, away, or even while you sleep!
  • No-faff, easy to read weekly reports. Monitor how many people have seen your ads, and the responses you’ve generated
  • Simple, one-month contract with no catch – renew if you want, pause if you prefer
  • Real-person support from our UK office, during normal office hours
  • Your separate Facebook ad spend of £10 per day is payable directly to Facebook, throughout the month, in small increments, just as if you were running ads yourself

'Social' Student Recruitment Campaign covering Facebook & Instagram

£ 395per month,
plus £10 per day ad spend to Facebook
  • Up to four different ad versions displayed across Facebook and Instagram, to help find the ad that’s working best for your business in your area
  • Guaranteed level of enquiries generated for your money – and if we don’t reach it, we’ll keep working for free until we do!
  • Google Ads set-up and management for the month, so even people searching on Google in your local area can find you
  • £100 of Google ad spend for FREE – we’re even covering £100 of click costs on Google!
  • All Facebook & Instagram enquiries converted into convenient emails and sent instantly to your inbox, making it super-easy for you to contact your potential new customer
  • Free, bespoke auto-responder sent to every enquirer, so they’ll get a rapid response even if they enquire while you’re busy, away, or even while you sleep!
  • No-faff, easy to read weekly reports. Monitor how many people have seen your ads, and the responses you’ve generated
  • Simple, one-month contract with no catch – renew if you want, pause if you prefer
  • Real-person support from our UK office, during normal office hours
  • Your separate Facebook ad spend of £10 per day is payable directly to Facebook, throughout the month, in small increments, just as if you were running ads yourself

'Premium' Student Recruitment Campaign covering Facebook, Instagram & Google Ads

£ 495per month,
plus £10 per day ad spend to Facebook
  • Up to eight different ad versions displayed across Facebook and Instagram, to help find the ad that’s working best for your business in your area
  • Guaranteed level of enquiries generated for your money – and if we don’t reach it, we’ll keep working for free until we do!
  • Google Ads set-up and management for the month, so even people searching on Google in your local area can find you
  • £100 of Google ad spend for FREE – we’re even covering £100 of click costs on Google!
  • All Facebook & Instagram enquiries converted into convenient emails and sent instantly to your inbox, making it super-easy for you to contact your potential new customer
  • Free, bespoke auto-responder sent to every enquirer, so they’ll get a rapid response even if they enquire while you’re busy, away, or even while you sleep!
  • No-faff, easy to read weekly reports. Monitor how many people have seen your ads, and the responses you’ve generated
  • Simple, one-month contract with no catch – renew if you want, pause if you prefer
  • Real-person support from our UK office, during normal office hours
  • Your separate Facebook ad spend of £10 per day is payable directly to Facebook, throughout the month, in small increments, just as if you were running ads yourself

Ready to get started, or simply want to find out more? Book a free, 45-minute call at a time that suits you, and we’ll be more than happy to answer any questions you may have.

BOOK A FREE DISCOVERY CALL

 

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    CUSTOMER TESTIMONIALS


    That whole side of the business was completely taken care of.
    The business suddenly had a buzz around it.

    Former Principal, Stagecoach Performing Arts


    Thank you Keen for my Facebook campaign.
    It gave the boost to my business that I needed and will definitely be using you again.

    Rachel, Centre Manager, First Class Learning

    I have always been slightly apprehensive about paying for marketing but after using Keen Digital for one month the payoff has been so worth it. Any concerns people have about marketing companies losing your money and not doing the work they set out to do will go as soon as you have that first conversation with them. We can’t wait to use their services and expertise again very soon.

    Jon Morgan, Theatre Stars

     
    Keen Digital have been amazing! I received over 30 enquiries in three weeks and they are still coming in fast. The upside was so incredible for us, we now intend to use them for the foreseeable future, as it has drastically changed our business.
     

    Adam, Kumon Maths & English

     
    I was recommended ‘Keen Digital Ltd’ from a fellow small business owner. After a couple of weeks working with Jon and the team I saw a substantial growth in the number of enquiries I received, which turned into a larger number of bookings for my performing arts school. I will be using their service again.

    Lauren, Jigsaw Arts

     
    Your digital ads are working well for us… they bring a range of ‘interesting folks’ to chat to. A decent number have become good clients. Can we please pick up another two months with you?
     

    Bas, Centre Director, Kip McGrath Education Centre